Rice-Eccles Typograhy

UTAH ATHLETICS
2018 SEASON OPENER

The marketing team at Utah Athletics wanted to up the ante when fans watched a game at Rice-Eccles Stadium. They wanted people to be reminded just what type of reputation they were meant to uphold while cheering on the Utes.

Ambitious Women Bingo

THE WALL STREET JOURNAL
INTERNATIONAL WOMEN’S DAY 2019

A concept from the genius mind of my former CD Natashi Maasri, this was the first pitch I art directed from start to finish, making decisions on type, design and animation.

Powder Alert

SNOWBASIN MTN. RESORT
SOCIAL MEDIA CAMPAIGN

The marketing team at Snowbasin wanted to set themselves apart every time the snow fell deep. So, we went for a modern take on the mountain’s snow accumulation measuring stick: customizable, animated social media posts for the team to utilize all season long.

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We Are Warriors

UTAH GYMNASTICS
SOCIAL MEDIA CAMPAIGN 2018

I had already been pinned to create the Utah Gymnastics intro video for the upcoming 2018 season when the opportunity to develop and design a season long social media style came up as well: templates, animation graphics and a style guide to boot.

Never Fold Branding

JEREMY JONES
INFLUENCER MERCHANDISE LINE

Jeremy Jones ( @iamjjones ) and I worked together for a lot of years, on various influencer projects, with brands like Nike, Under Armour, Eastbay, Adidas, Complex and more.

When he approached me with the idea of starting a brand, inspired after a tattoo on his chest (which reads “never fold”) I quickly jumped on the chance to start designing the aesthetic.

Zero. Zero. Zero

HIGHBALL ENERGY
“SOFT LAUNCH” CAMPAIGN PITCH 2019

One of the first jobs I was put on at T&P in New York was the Highball account. Backed by Anheuser Busch, the drink boasted clean, sugar-free energy without the crash.

“Everyone Bleeds Red” Truck L.A.

UTAH FOOTBALL
BRANDED DIGITAL BILLBOARD TRUCK 2018

The Utes were headed to Los Angeles to take on UCLA at the Rose Bowl. They were in the middle of a nice looking season, and the marketing team at Utah Athletics wanted to take advantage of some recruiting and visibility opportunities in their biggest potential market.